A fundamental “traffic generation sin” to commit is not getting the most out of your existing traffic. So here are [...]]]> Getting people to go to your website takes regular hard work from your part, and there is always a association between the effort you put in and the sum you see on your hit counter.

A fundamental “traffic generation sin” to commit is not getting the most out of your existing traffic. So here are a few tips to help you do just that…

#1. Renew the pages on your website frequently and add novel content. Dormant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.

#2. Offer extra value on your website. A great ploy is to offer something they will expect to pay for, and give it away for free. Also add fresh content to this section consistently.

#3. Encourage your visitors to “opt-in” to your newsletter by giving them discounts and special offers. You can also offer them free reports on topics of relevance.

#4. Put a “Social Bookmarking” script on all the pages on your site. Add a ‘Recommend this site to a Friend’ link so that the visitor can e-mail your website link just by clicking on it. You can get this script for free from www.addthis.com or www.sharethis.com.

#5. Make your site viral Twitter friendly with suitable scripts. Then motivate your prospects to tweet their followers for gift cards or discounts to a product they are in the process of buying.

#6. Brand your online business so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a ‘Contact Us’ link on each page. This will help you to establish authority.

#7. Create a “Our Policies” page that clearly defines your values and principles in dealing with your clients. Also post your “Privacy Policy” as well so that customers know they are protected when they visit your site. This will help you build some initial trust.

#8. Create a “FAQ” section which addresses most of the doubts about your products, or your business that are likely to be asked. This helps to settle most of the clients uncertainties in their first visit to your site.

#8. Ensure that each page on your website has apt titles and keywords so that your visitors can easily find their way back to your site if they lose their bookmark.

#9. Never spam a client, who has opted for e-zines, with unsolicited or irrelevant emails. Only give them what you promised them upon sign-up. Later, if they decide to ‘opt out’ of the mailings, be sure you respect their request and take them off the mailing list. They may still come back if they like your products. But they will surely not come back if you continue to flood their inbox with mails they no longer wish to receive.

#10. Set up a free members section. You can do this in conjunction with point #2. This adds uniqueness to your site and will also help increase your subscriber opt-in list when they sign up.

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We all know [...]]]> Anyone developing an online business, no matter what their subject or niche, has one thing in common with every other online business developer, and that one key component is traffic. Everything you read or hear on the net about creating a successful online business will always stress the importance of generating traffic.

We all know this to be fact – without traffic, we have no business. Naturally, a good product and a sound business plan are essential for success, but assuming these to be in place, getting traffic to your site is probably the number one issue facing most online businesses. So, as everyone is in agreement about this key need, let’s get down to the ‘ins’ and ‘outs’ of how to increase traffic flow.

You may be just starting out with your new site, eager to tell the world about your product, or you may be a well-established ‘old-timer’ trying daily to find new ways of getting your message out there. Which ever you are, the fact remains that you are faced with a very competitive marketplace. To succeed requires constant re-evaluation of your market and to find new and improved ways of getting that traffic to your site.

Whenever possible, the best place to be is one step ahead of your competition. Keep an eye on what your competitors are doing and improve on them. Don’t just copy others’ ideas, find a new twist, a new angle a unique way of drawing people to you. It’s so often the most simple measures that carry the gold and within a very short time, your site can be receiving hits like never before.

To get things rolling and start prompting a stream of ever-increasing awareness (and therefore traffic) to your site, here are some essential tools for making that truly possible;

1. Write some good, useful, inspirational articles to direct traffic to your site

Do your research, See what information people are searching for, both through the search engines and in the forums. Submit these articles to article directories, ezines and to other sites who are in a similar market to your own.

Always, include your details and the all important URL of your site, in the resource box. Try not to make the article appear as an obvious advertisement of your product or business , but as a source of valuable information which others will find of use. This way, you will be respected for your knowledge and promote interest in both you and what you’re involved with. People will want to check you out!

2. Spend a little money and start some good advertising campaigns

This is by far the fastest and most effective way of directing targeted traffic to your site. Both Goggles’ Adwords and Yahoos’ Overture are the indisputable leaders in this field. An ad with either of these guys will give you immediate exposure to a waiting world of budding customers. Just follow the simple rules and guidelines laid down for each and you could soon be receiving a vast return on your initial investment. Start slowly with a small daily budget and ‘tweek’ as your campaign unfolds.

3. Optimize your web pages

Again, do your research and make sure that you have the best keywords on your pages. Search engines look for these keywords and with them, determine your sites’ ranking in their lists. The right words in the right place can shoot you to the higher listings and get you seen more easily when people search.

There’ s lots of information on the web on how to achieve this if you want to do it for yourself. Alternatively, you may wish to use a paid service for even better results.

4. Trading Links with other sites

By getting your site listed on another person’s site you are multiplying your exposure in an instant. Any visitor to either site is immediately presented with the other persons’ URL after just one search. Each sites efforts have a double effect by generating potential traffic to either site. Apply this across a few sites and you can see how dramatic the effect can be.

5. Start Some Viral Marketing

As the name suggests, this is all about starting a virus, spreading from person to person, site to site – only, you are the source of the virus and it has your name on it! Write a report, ebook, article or whatever and give it away for free. Just ensure that your link is on or within the report, etc. so that all people who have access to it are directed back to your site. This can be one of the most effective free traffic-generating methods available to you. Be creative, send it out and wait for the results.

6. Start An Ezine or Online Newsletter

Once you begin to tell people about yourself, they soon begin to develop a relationship with you and feel that they can trust you. Keeping people informed through a newsletter will depend this relationship, create long-standing customers for you and will encourage these customers to tell others about you, bringing further traffic to your site.

7. Participating In Forums

Forums or online communities are places where people of a similar nature and interest come together to share news and exchange ideas. In these places, it is possible for you to show your expertise and skills and establish yourself as someone worth listening to. People start to trust you and look to you for some of the answers to their needs. Through this, traffic to your site will naturally occur. Again, be yourself, do not try to sell in these places simply allow others to seek you out.

8. Offline Advertising

Often overlooked by web-based businesses, this can be a highly effective way of boosting your traffic. Bumper stickers, business cards, ads in shops, fliers are but a few ways of getting your word out. Be creative and let people know you are in business.

9. Email Signatures.

Every time you send an email you are contacting a potential customer, whether they know it or not. By placing a simple one line ad with your URL at then end of every email you are projecting your existence to anyone curious to find out more. Don’t miss out on this simple but powerful free tool.

Getting traffic to your site does not have to be an expensive business. With consistency and patience, using just a few of the above techniques can have traffic knocking at your door in no time at all. Structure your approach and follow a plan, learn from your efforts and reap the rewards.

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This question is always asked by webmasters

Everyone may know that the most targeted traffic is from search engines. But does everyone know how to get top positions for FREE ?

SEO services are expensive and they often do not guarantee their promises. Offsite optimization, relevant links from other sites [...]]]> How to increase website traffic?

This question is always asked by webmasters

Everyone may know that the most targeted traffic is from search engines. But does everyone know how to get top positions for FREE ?

SEO services are expensive and they often do not guarantee their promises. Offsite optimization, relevant links from other sites is the key to SEO success.

Reciprocal link exchanges have value in helping page popularity scores with the search engines. However, unless webmaster gets lucky and some of his link exchange partners turn into high powered sites, exchanging link advertisements will only take your site so far. One-way links to the site from authority websites is the name of the game to put site over the top.

Some people probably tried automatic link exchange networks. And they promised webmaster will have a lot of links. Yes, it is the true. But any “link network scheme” that leaves “footprints” put the site at risk of being banned. If link is placed on “links” pages or on page that has the name of script in its name it shows search engines will not rank that site high.

But if link is placed on the page relevant to the keyword webmaster wish to get good rankings in search engines on the position of the page will raise. There are two ways to get this effect. For example webmaster has a travel website and has page about travelling in Florida. He would like to be in top 10 by keyword “florida travel” What should he do ?

One way.

He starts searching for potential partners with relevant sites all over the internet, artificial non-effective link exchange networks, reciprocal links or he buys links. What does he get ? He gets no or little increase of his site’s position or his position increased but he spent a lot of money.

Another way

Webmaster searches LinkWizard database and find pages about Florida. Then sends another webmaster request to exchange links on relevant content pages. Anothert webmaster agrees because he also interested in relevant links. What next? Link is on relevant page of partner’s site. What does webmaster get? His position raise by keyword “florida travel” and he is happy.

Here are benefits webmaster will receive from LinkWizard automatic link exchange service:

1. LinkWizard will save webmaster money by helping webmasters communicate directly about links on each other’s site and content pages. By using database, webmaster can be assured that he is getting the best value for his site because he gets links from pages that are on the same topic as his site.

2. He will find large portals with many pages in our database. Each page has specific topic. Webmaster can select page that exactly matches his site topic. Links from such pages are the only links that search engines LOVE.

3. Webmaster can choose link text for each specific content page. He may choose keyword that he would like to be listed in search engine as link text on and place it on the content page which is optimized by this keyword. Raising of he position by this keyword is guaranteed.

4. This service is FREE. Webmaster do not need to buy links from webmasters, text link auctions, text link brokers.

5. Everything is done automatically. He do not need to e-mail webmasters, ask them on which pages you would like to place your link on and wait for their answer for weeks.

6. There is no one “footprint” to search engines. Other link exchange networks leave a lot of “footprints” .For example sites can use the same visible script, links can be placed on “links” page. If search engines find “footprint” of link exchange network they will not rank high your website. With LinkWizard webmaster have none of this. All links are placed only in mid-paragraph of relevant content pages. This way of linking without any visible “footprints” has fantastic effect for search engines!

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